One of the major conclusions of the 1999-2000 planning process (see the Campus Master Plan) was the need to improve the image, appearance, and Western identification at the principal entrances to campus. The 2002 West Entrance Development Plan addresses this issue as well as relocating essential visitor destinations, the Admissions Office and the WMU Bookstore.
The first component of the Development Plan, and the first to be constructed, was a total overhaul of West Michigan Avenue from Howard Street to where it ends in a small cul-de-sac in front of Faunce Student Services Building. The new road design included a boulevard, a roundabout and pedestrian underpasses. Knollwood and Rankin Avenues were adjusted to enter the roundabout, enabling a continuous flow of traffic with no left turns. The roadwork was completed during summer 2004.
The Admissions and Bookstore buildings, Faunce Student Services and Haenicke Hall will form a pedestrian plaza / congregation area. The design also places a Metro transit "hub" just to the north of the Bookstore and plaza.